Advertising is based on one thing - Happiness. And, you know what happiness is?*
Saving clients money by using market resources to negotiate the lowest prices, most added value, and best placement of ads with the mediums. These mediums include TV stations, radio stations, cable companies, outdoor, print publications, and internet. Maintaining strong relationships with media representatives in order to keep clients informed of important advertising opportunities.
Happiness is doing what you love for a living!
And, that's exactly what Kendall Goss, Owner of Kendall Communications, is doing!
*Don Draper, AMC's Madmen